Best Practices1 min read

Test Your Advanced Email Templates

Last updated April 2, 2026

Ensure your Advanced Email Workflow is working

Testing is critical to ensure your automations run reliably and your customers have a professional experience.

Pre-Activation Checklist

  1. Test the Trigger: Create a test booking or simulate the trigger event to ensure the workflow starts correctly.
  2. Verify Logic: Test scenarios where the Condition is both True and False to ensure the workflow branches correctly.
  3. Validate Timing: Check that Wait steps and Schedule steps execute at the precise, desired time.
  4. Confirm Templates: Ensure all linked email templates are Active and have been tested separately for display and mobile responsiveness.

Strategic Best Practices

  • Keep it Focused: Design automations with one clear purpose (e.g., Cart Recovery, Post-Game Engagement). This makes monitoring and debugging easier.
  • Respect Timing: Use Wait steps to space out messages appropriately. Do not email customers too frequently, which can lead to fatigue and unsubscribes.
  • Prevent Duplicates: Always use a Condition step (like checking Payment Status or Booking Status) before a Send Email step to prevent sending unnecessary messages.