What features make up the Customer System?
The customer system isn't just name, email, and phone number. It encompasses information about an individual who has done business with you. Learn the what makes up the entire system by feature below.
Customer profiles:
What they include:
- Basic information (name, email, phone)
- Address and location
- Birthday and age status (minor/adult)
- Profile photo
- Date joined and last visited
- Communication preferences
Why it matters:
- Personalized service
- Accurate records
- Contact information
- Birthday recognition
- Customer since tracking
Activity history
Games played:
- Which games completed
- Performance metrics
- Hints used
- Completion times
- Staff notes
Transactions:
- All purchases
- Payment methods
- Booking history
- Gift card purchases
- Order totals
Waivers signed:
- Customer waivers
- Minor waivers (for children)
- Signature records
- Download capabilities
- Edit if needed
Surveys completed:
- Feedback provided
- Response details
- Completion dates
- Survey history
Financial tracking
Customer credit:
- Store credit balances
- Credit transactions
- Remaining amounts
- Usage history
- Credit management
Gift cards:
- Purchased gift cards
- Card balances
- Recipient information
- Delivery dates
- Usage tracking
Payment methods:
- Payment preferences
- Secure storage
- Quick checkout
Organization tools
Tags:
- Custom labels
- Customer segmentation
- Easy filtering
- Multiple tags per customer
- Flexible organization
Notes:
- Staff observations
- Important information
- Preferences noted
- Follow-up reminders
- Team communication
Photos:
- Customer photos from visits
- Visual keepsake for guests
- Photo history
Communication tracking
Email events:
- Emails sent
- Delivery status
- Opens and clicks
- Bounces and complaints
Communication preferences:
- Opted out of emails
- Photo sharing preferences
- Privacy choices
- Respect customer wishes